The Clarus News

  1. January 25, 2019

    NASDAQ Byline: The Top 2019 Loyalty Trends for Retailers

    In the Age of the Customer, consumers hold all the cards and that’s why differentiation at the product level is not enough for brands. In this recent NASDAQ article, our CEO Tom Caporaso predicts the 2019 loyalty trends that will help retailers differentiate at a deep level. Check out the full article here.

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  2. January 9, 2019

    NASDAQ Byline: Seven Ways to Promote a Winning Work Culture

    The success of any business depends not just on the product, but on the employees. To truly reach its potential and become the leader in any industry, a business must figure out to how create momentum by inspiring and empowering its employees. In this recent NASDAQ article, our CEO Tom Caporaso offers 7 ways to…

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  3. December 5, 2018

    PaymentsSource Byline: New Loyalty Should ‘Give’ Before it ‘Receives’

    Traditional loyalty programs force customers to give and give and give before they get something from the retailer. That’s not loyalty. That’s not being aligned. Traditional loyalty simply trains customers to go to whoever has the lowest price. In this recent PaymentsSource article, our CEO Tom Caporaso talks about a new type of loyalty that puts…

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