Bill Brand

SVP & Chief Retail Officer, Carnival Corporation

Bill Brand is recognized as a transformative leader in the media and retail industries with a track record of building customer engagement through unique experiences, storytelling and brand development. He is respected for galvanizing and driving results-focused teams.

Brand currently holds the position of SVP & Chief Retail Officer at Carnival Corporation where he is focused on enhancing the overall brand and guest experiences with emphasis on developing incremental retail/shopping opportunities pre, during and post travel.

Before that, Brand was President of HSN and Chief Marketing Office of HSNi from 2014-2017, where is was the co-architect charged with transforming HSN from TV-centric business to multi-channel business.

He developed several key initiatives that led to significant brand, customer and business growth including entertainment partnerships with Hollywood studios, a ground-breaking product development platform focused on entrepreneurs and HSN’s philanthropy program.

Earlier in his career, Brand was the Senior Vice President of Programming at Lifetime Television from 2001-2006 and the Vice President of VH1 from 1996-2001. He started his career in local news working in several cities including Columbus, OH, Los Angeles, CA and Orlando, FL.

Brand serves on several boards including Habitat for Humanity International, The Moffit Cancer Center Foundation and The National Retail Federation Foundation.


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