THE CLARUS Blog

New Data Reveals Loyalty Marketers’ 2021 Priorities [Webinar]

It’s been a rollercoaster of a year and a lot has changed in retail.

Store closings and safety concerns around COVID-19 pushed more people to shop online than ever before making loyalty even tougher in the process.

In many ways, 2020 was the year of being reactive.

Retailers had to be reactive and pivot quickly to deal with some of the biggest, most rapid changes ever seen in retail.

But 2021 is the year to be proactive.

To better understand what’s to come in loyalty, we recently released a data study where we asked 300 of your peers about their current and future loyalty strategies, barriers to loyalty program innovation, and their expectations going forward.

This webinar will run through the thoughts and priorities of 300 loyalty professionals and compare them to what your customers expect from your loyalty program. There are likely many places you’re already aligned, but there will also be some surprising misalignments.

When you attend this webinar, you will learn:

  • What are the biggest barriers for loyalty professionals to enhance their loyalty programs?
  • How often are retailers planning to reward their customers — and which benefits they are prioritizing?
  • Which company is leading 95% of retailers to consider premium loyalty (and it’s not Amazon!)
  • You’ll leave this webinar with a better understanding of where loyalty programs are headed in 2021 and what you can do to get ahead of the curve.

Click here to reserve your spot and join us on Tuesday, March 23rd at 2p EST.

 

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