We surveyed 2,500 consumers about their feelings on premium loyalty programs and paying for enhanced benefits, as well as their shopping habits and interactions with brands.
Consumers today are bombarded with marketing messages.
You can’t just hope to have them engage with you — you need to give them a reason to. That’s where we can help.
Incentive-based engagements can cut through the noise and influence consumer behavior more effectively to help brands acquire new customers, cultivate brand loyalty and better understand consumers.
Loyalty is created with every interaction a customer has with you. Chance-to-win promotions, rebates & offers and more can turn these moments into meaningful and unique engagements that increase brand value and motivate repeat purchases.
Loyalty programs are one of the best ways to foster on-going engagement with your customers. Increase sales by driving brand loyalty across a variety of channels and rewarding your customers through membership-specific services, points-based earnings and more!
No matter what type of engagement you undertake with us, every program you launch is designed to drive customer insights as participants trade value for value – they provide accurate zero party data because they want to receive the incentive.
Hershey Gold Rush: Hershey’s partnered with multiple retailers on an exclusive in-pack promotion where shoppers could instantly win a HERSHEY’S GOLD candy bar’s weight in 24K Gold.
Infamous Insider Rewards: Points-based loyalty program to increase purchase frequency and sales volume while driving downloads of the Living Wine Labels app.
Fun Rewards+: Premium loyalty to motivate repeat purchases, increase AOV & encourage customer loyalty by offering valuable member savings.
Rebate Center: A holistic solution for digital and mail-in rebate processing and validation across tens of thousands of products annually.
It's safe to say we've been doing this a while.
NPS
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August 18, 2022
Cinemark officials never stop focusing on their loyal customers. Consumer expectations have heightened since the start of the pandemic and Cinemark regularly checks in with its loyalty program members to identify their needs and desires. Cinemark leverages promotions to engage and interact with its loyalty program members to energize them and celebrate what they love…
August 3, 2022
We wanted to learn more about the impact of incentives on loyalty program engagement so we surveyed more than 1,200 U.S. consumers in March and presented our findings in the infographic below. Our data shows that most consumers will join and engage with your loyalty program if you offer them valuable incentives. They will also…
August 2, 2022
Every brand wants to increase customer engagement to earn greater long-term loyalty. But where do the opportunities lie? This is one of the areas discussed in our 2022 Premium Loyalty Data Study. In addition to examining year-over-year trends in premium loyalty, the study covers consumer insights on brand engagement — the exchange of consumer action…
If you want to discuss your engagement strategy, fill out the form below. One of our experts will reach out to you to start a conversation.
