Loyalty Programs don’t need to be a massive investment. Unfortunately, most traditional loyalty programs can take up to 2 years before they show an ROI. Premium loyalty is different. Since members pay a fee to join and there is no upfront investment to launch your program, your premium loyalty program will generate revenue on the day you launch.
With premium loyalty, your customers get the best version of your brand. In return, your best customers buy more often, spend more when they do, and evangelize for your brand. On top of the increased CLTV, you also get additional revenue from membership fees.
Your loyalty program won’t help you until it launches. Our typical clients launch their programs in as little as 90 days. This lets your loyalty program create a positive impact to this financial year, instead of being a cost.
Your brand is everything. Your loyalty program needs to look and feel like it’s part of your brand. Every loyalty program we launch is fully customized to match the feel of your brand. This goes far beyond just the design of the programs.
In the Age of the Customer, when brand differentiation is more important than ever, most traditional loyalty programs are the same. But what works for one brand won’t work for another. That’s why from a product perspective, we build each program to make sense for each retailer and its best customers. You won’t get an off-the-shelf solution. And from a marketing perspective, we continue to analyze and optimize each program so that it continues to stay on-brand and resonate with its members for the long run.
Consumers want to use benefits that are important to them. One-size-fits-all doesn’t work. That’s why our flexible, scalable benefits infrastructure lets you offer the rewards your customers will value most. From discounts and rebates to exclusive content and experiences, we can deliver exactly what your program members want. It’s all about balancing transactional and experiential benefits to build a true emotional connection.
Our Momentum Platform™ works with any IT infrastructure. Handle billing yourself or pass it to us. Host program web pages on your servers or ours. Integrate with any third-party services and platforms you’re already using. Upload content through our CMS or your own. Our platform is built to work how you want it to work.
We have your back well beyond your program’s launch. From day 1 to infinity, our team is available 24/7/365 for technical issues, and we provide unparalleled analytics data, reporting, and regular strategic reviews. We don’t set it and forget it. We’re working on behalf of our retailer partners every day to ensure the continued success of their programs.
It's safe to say we've been doing this a while.
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August 6, 2020
This interview is part of our Moving Forward Blog Series, where we ask major brands how they’re adapting to changing consumer expectations from a loyalty perspective post-pandemic. Since Chipotle launched its Chipotle Rewards loyalty program last year, it has gained more than 8.5 million members. Leveraging their digital tools to spark customer engagement and grow…
August 4, 2020
Your business and marketing teams are hooked on the idea of launching a loyalty program. They’ve already had a loyalty program strategy and alignment session and loyalty program design and validation meeting. And they’ve figured out a profitable loyalty program financial model as well as a loyalty program marketing communications plan. Now, it’s time to talk…
July 30, 2020
Has retail reached a turning point? Since COVID-19 hit the U.S. earlier this year and continues to wreak havoc in various parts of the country, many retailers are not only struggling, but closing their doors permanently. This leaves companies searching for answers. How do you know what is best for your company to thrive in…
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