Business success can arise from almost anywhere and take a variety of forms. In 1974, when Erno Rubik wanted to help his students understand 3-D geometry, he invented the Rubik’s Cube, which became the best-selling toy of all time, with over 350 million units sold. The following year, a bar conversation about annoying pets inspired Gary Dahl to create the Pet Rock, which generated 1.5 million sales at $3.95 apiece that holiday season before fading from the market.
While Dahl’s marketing skills were certainly remarkable, Rubik’s approach more closely mirrors the path we’ve taken at Clarus Commerce. Our success is predicated in good part on the idea of helping people, both internally and externally. That’s why we were thrilled with the recent news that we earned a Stevie Award for Sales and Customer Service and a place on Entrepreneur’s 2017 Top Company Cultures list. (more…)